Another example of the personification of an object in advertising

To promote the message that receiving and paying bills through snail mail and paper is old-fashioned, personify a mailbox as a grumpy old man who wears a brown suit.

http://www.bpay.com.au/Personal/Receiving-bills-with-BPAY-View.aspx

Advertisements
Post a comment or leave a trackback: Trackback URL.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: